TAYLOR SWIFT has accumulated many identities over her career: singer-songwriter, performer, pop mogul, millennial icon, cat lover. Her marriage this month to Travis Kelce, an American-football player, added wife to the list. It also gave her another, less traditional role: family breadwinner. Mr Kelce earns around $50m a year from his NFL salary, endorsements and podcasting. Yet in 2025 he contributed only perhaps a fifth of the Swift-Kelce household income.
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